Take a deep dive into what makes you uniquely you. The journey of discovery is Preddy PR’s “immersion” process. It is the cornerstone of our public relations campaigns.
We translate your unique selling attributes into imagery and messaging across all marketing platforms.
Creative copywriting with a strong journalistic bent is a special strength of Preddy PR, earning the firm impressive placement results and invitations to write by lined magazine articles. We understand the relationship between text and imagery in promotional materials, resulting in beautiful branded presentations and ads. We are fierce believers in the power of the words that emanate from our immersion process.
Earned media is our specialty.
Our media relationships have been established over decades of working with journalists, understanding their needs and delivering compelling news and issues on razor-thin deadlines. We work with our public relations clients to uncover unique stories and create news items that get attention.
Preddy PR events have been memorable and often legendary, from the Ritz-Carlton’s year-long 10th anniversary celebration, to an award-winning star-themed hotel campaign for the millennium, to Corkscrew Swamp Sanctuary’s Diamond Jubilee, to Naples Original’s wildly-successful Foodie Camp.
We do it all: concept, implementation, hosting, and follow-up media coverage.
Promotions aimed at our clients’ existing customers and prospects positively impact their bottom lines. Example: we manage and market Naples Originals, a group of locally-owned and operated restaurants, including its charitable program and successful promotions including Foodie Camp and Palette to Palate. For Audubon’s Corkscrew Swamp Sanctuary, we rebranded its night walks as “After Hours,” complete with astronomy, music, presentations and themes.
Email marketing is a pillar of our client’s campaigns. Preddy PR is a Constant Contact “All Star” for its decade-plus of success with high open and click rates, proven sales, and expert database management. Usually in newsletter form, our emails drive event attendance and sales promotions while adhering to the visual standards of the brand.