Take a deep dive into what makes you uniquely you. The journey of discovery is Preddy PR's "immersion" process. It is the cornerstone of our public relations campaigns.
We translate your unique selling attributes into imagery and messaging across all marketing platforms.
Earned media is our specialty.
Our media relationships have been established over decades of working with journalists, understanding their needs and delivering compelling news and issues on razor-thin deadlines. We work with our public relations clients to uncover unique stories and create news items that get attention.
Preddy PR events have been memorable and often legendary, from the Ritz-Carlton's year-long 10th anniversary celebration, to an award-winning star-themed hotel campaign for the millennium, to Corkscrew Swamp Sanctuary's Diamond Jubilee, to Naples Original's wildly-successful Foodie Camp.
We do it all: concept, implementation, hosting, and follow-up media coverage.
Promotions aimed at our clients' existing customers and prospects positively impact their bottom lines. Example: we manage and market Naples Originals, a group of locally-owned and operated restaurants, including its charitable program and successful promotions including Foodie Camp and Palette to Palate. For Audubon's Corkscrew Swamp Sanctuary, we rebranded its night walks as "After Hours," complete with astronomy, music, presentations and themes. And in Crayton Cove, a charming waterside arts and dining village in Naples' historic district.we conceived and oublicized "Crayton Cove Goes Wild," a display of artistically-decorated Christmas trees that were auctioned to benefit Audubon's Corkscrew Swamp Sanctuary on its 60th anniversary.
Facebook is Naples' preferred social media platform. Preddy PR is an administrator on clients' pages and develops social media calendars to ensure regular, compelling posts. Facebook-speak and clever writing and imagery result in high engagement. In addition to routine photo and video posts, we conduct surveys and contests on social media, and host Facebook Live interviews. We also use the inherent power of our own personal pages to extend our clients' messages among influencers in our fan base.