TheatreZone is Naples’ premier musical theatre. Preddy PR’s role as marketing director embraces all marketing tactics. We manage the website, create and implement a broad advertising campaign, secure publicity on the company and individual shows, design and write email blasts to a continually refined database, post on social media, produce marketing materials such as showbills, posters, flyers, and more with a creative director, and provide ongoing counsel. In addition, Preddy PR creates umbrella themes for TheatreZone’s season such as “Romantics & Rockers” to reflect new shows that appeal to a younger demographic. The full-service marketing program has already yielded results with increased bookings long before the start of TheatreZone’s season.